When I talk to law firms about intake, the conversation usually starts with one question: How many calls are you missing? Why is this question so important? Because the real cost of weak legal intake services goes far beyond a missed phone call. Weak intake affects your marketing ROI, attorney productivity, client experience, lead qualification, … Read More
If your firm is like the hundreds I’ve worked with over the years, you invest heavily in marketing. You likely invest in some combination of digital advertising, television campaigns, SEO, social media, referrals, and other lead generation efforts. But if a prospective client calls after hours, on a weekend, or during a busy period and … Read More
Most law firms already understand the basic argument for after-hours coverage. Clients don’t just call between 9 and 5. Legal issues happen at night, on weekends, and in moments when people finally have time to take action. If your firm isn’t available, someone else will be. That part isn’t new. What’s often missed however, and … Read More
